Release Notes - February 2025

Overview

We’re excited to announce the onboarding of WhatsApp in Simstak. This update introduces a powerful enhancement for order management by enabling Order Verification via WhatsApp. With this feature, merchants can manage both order confirmations and cancellations and even customize the WhatsApp text body to match their brand voice.

New Feature: Order Verification via WhatsApp

• What’s New:

  • Order Confirmation & Cancellation:
    Seamlessly verify orders by confirming or cancelling them directly through WhatsApp. This integration streamlines your order processing and reduces manual intervention.

  • Customizable WhatsApp Text Body:
    Tailor the text body to reflect your brand’s tone and ensure your communications are engaging and consistent.

Why WhatsApp Over Regular SMS?

• Superior Delivery & Reliability:
  WhatsApp is known for its high message deliverability, ensuring that your order notifications reach customers promptly and reliably.

• Enhanced Engagement:
  With support for rich media, interactive elements, and quick reply options, WhatsApp provides a more engaging experience than traditional SMS, which is limited to plain text.

• Cost-Effectiveness:
  WhatsApp messaging can be more economical, offering lower operational costs without sacrificing the quality of communication. This makes it a smart choice for high-volume order verifications.

• Global Reach:
  As one of the most popular messaging platforms worldwide, WhatsApp connects you to a vast audience, ensuring that your messages are delivered on a platform customers already trust and use daily.

Significance for Merchants

• Improved Customer Communication:
  Direct and immediate order verifications via WhatsApp build trust and clarity, reducing potential confusion over order status and boosting customer satisfaction.

• Operational Efficiency:
  Automating order confirmation and cancellation through WhatsApp allows you to focus on growing your business while ensuring smooth and efficient order management.

• Cost Savings & Better ROI:
  By leveraging WhatsApp’s cost-effective messaging platform, merchants can lower communication costs compared to traditional SMS, maximizing your return on investment.

• Brand Consistency:
  Customizable messages enable you to maintain a consistent brand voice across all customer communications, further enhancing your store’s professional image.